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The Blog
Marketing That Syncs: Connecting Traditional and Digital Communication
In today's world, there are countless of brands we are exposed to on a daily basis, and yet, most of their messaging fails to grab our...
3 min read
Buyer's Remorse? What We Marketers Can Do To Ease Post-Purchase Dissonance
Buyer's Remorse? What We Marketers Can Do To Ease Post-Purchase Dissonance Have you ever purchased something? Great, then you already...
4 min read
Whoop: How your personal coach uses behavioral science to shape user habits and perceptions
During Christmas 2024, I learned about Whoop , a wearable fitness tracker that promises to become your personal coach to help you become...
3 min read
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